Marketing Automation: Best Practices

Webinar: group live presented online  ||  Attendance: 27 Associations  || 👏🏾Thank you, great presentation

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UST WEBINAR SERIES
W232: MARKETING AUTOMATION: BEST PRACTICES
TUESDAY, JUNE 14, 2022
11:00 AM – 12:30 PM (EASTERN TIME)
Correlation doesn’t always equal causation, however, better marketing automation capabilities are strongly correlated with better market performance. This session will cover several Marketing Automation Best Practices and how industry leaders get value out of their Marketing Automation investment.
LEARNING OBJECTIVES
  • Learn if more marketing tools lead to better results
  • Learn the top five things you should consider when picking a Marketing Automation Platform
  • Learn a few things industry leaders excel at that laggards don’t
SPEAKER BIOS

Abi Abraham-Ajayi
Senior Consultant, Marketing Automation, fusionSpan
Abi is passionate about driving marketing ROI using technology. He’s a Senior Marketing Automation Consultant with fusionSpan.
Level Intermediate Delivery Group Internet-Based
CPE(NASBA Category) Information Technology Reviewer Wade Tetsuka, CPA
CAE (Field of Study) Administration CPE/CAE Credits 1.5
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required Cost $0.00
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U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org

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