11:00 a.m. to 12:30 p.m. EASTERN TIME
In our increasingly-connected digital world, associations need to find new ways to cut through the noise and authentically engage their members. By inviting your member community to join in the conversation with your organization, you’ll co-create powerful video stories that enable you to acquire new members, secure more renewals, and build a stronger, more loyal community.
Join Michael Hoffman, CEO of Gather Voices and Alexandra Bradley, Director of Communications and Engagement at the American College of Osteopathic Family Physicians, for a discussion about how leading organizations are leveraging user-generated content to drive more engagement than ever before.
- Define the video marketing trends that are shaping the future of engagement
- Identify the ways that leading organizations are leveraging user-generated video to acquire new members, secure more renewals, and build stronger, more loyal communities
- Understand a framework for co-creating powerful video stories with your member
- Explore real-world case studies that you can implement at your own organization
|Level||Beginner||Delivery||Group Internet Based|
|CPE(NASBA Category)||Computer Software & Applications||Reviewer||Wade Tetsuka, CPA|
|CAE (Field of Study)||Member and Stakeholder Engagement and Management||CPE/CAE Credits||1.5 hours|
|Prerequisites and advance preparation needed||No prerequisites. Advance preparation needed: None||Cost||$0.00|
U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org