UST WEBINAR SERIES
W161: [Demo Series] FUSE Search: A Federated Search Solution for Associations Using AI
How is your content performing? The answer may surprise you.
Wednesday, July 14, 2021
11:00 am - 12:00 pm (EASTERN TIME)

Today’s associations are employing FUSE Search to not only search across all their disparate sources, but to also understand what content is performing as expected and just as importantly what’s not.

Join us and learn how FUSE can help drive a well-formed marketing strategy that uses AI to drive deeper engagement, increased sales, and more diverse revenue streams. In this demo we will dive into the technologies involved to make that happen.

Learning Objectives
  • Why your organization must leverage the power
    of AI personalization in 2021 – hint your
    competition
  • Where FUSE AI can be used to understand your
    audiences better and lead to more relevant
    content being delivered
  • What FUSE AI technologies are involved – AI driven search, Auto-
    tagging, Machine Learning (ML), Natural
    Language Processing (NLP), Content Visualization
SPEAKER BIOS
Adam Hostetter
CEO, FUSE Search
A natural communicator and leader, Adam speaks to a myriad of technology issues and thrives on developing trusting relationships with teams and business partners. He's been a developer, run software engineering groups, played accountant and therapist, and done most other things in-between. Adam was appointed to American Society of Association Executives (ASAE) Technology Council in 2013 and speaks regularly at industry events.
Johnny Clayton
Chief Growth Officer, FUSE Search
Johnny is an association industry veteran. To know Johnny is to like him. He provides professional consulting services for sales strategies and search solutions. Over the years, he's led sales initiatives and managed teams for the largest and most successful AMS companies in the business. His experience and market acumen brings sound perspectives on how you can best serve your clients’ ongoing technology and business needs.
Level Beginner Delivery Group Internet Live
CPE(NASBA Category) Not eligible Reviewer N/A
CAE (Field of Study) Not Eligible CPE/CAE Credits 0
Prerequisites and advance preparation needed No prerequisites. Advance preparation needed: None Cost $0.00
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