B133: Revenue Growth and 6 Common E-Commerce Mistakes for Office Supply /JanSan Dealers to Avoid
Thursday, May 5, 2022
3:00 PM - 4:30 PM (EASTERN TIME)

Join the GOPD team to learn how e-commerce can help boost your revenue and how to avoid common mistakes like not knowing your target customers, not encouraging customer feedback, and making the checkout process too complicated.

Attendees will gain a better understanding of how e-commerce can help drive their sales, prevent pitfalls, and put their customers first.

Learning Objectives
  • Understanding key areas to focus on with an E-Commerce Solution
  • Ways to increase your revenue through E-Commerce
  • Steps to an awesome E-Commerce Site
Andy Ballard
Director of Sales at GOPD
In his role as the Director of Sales and Marketing for GOPD, Andy has spent the last eight years helping hundreds of dealers establish and enhance their e-commerce offerings. Andy has spent his entire career in the office product industry, primarily focused on dealer automation and e-commerce. Prior to joining the GOPD team, he worked across all ends of the office products e-commerce spectrum, from his father’s office supply store and a large dealership to several software companies and Essendent, one of the largest wholesale distributors in the country. Andy’s most frequent advice to the dealers he works with is to put an emphasis on their customers first, with automation quickly following.
Donna Snyder
President & Co-Owner, GOPD, LLC
Donna Snyder has been involved in the business products industry for over 30 years. As an industry veteran, her multi-channel experience encompasses software, office supplies, procurement outsourcing/distribution and furniture manufacturing. Previous experience includes serving as the principal of Atlanta-based Corporate Distribution Services, which provided corporate procurement and outsourcing of OP and MRO supplies and services. She also worked as a sales and national account management for Atlanta-based dealer Capital Office Supply, and in dealer training and support for Supreme Equipment, a filing system manufacturer.
Level Intermediate Delivery Group Internet-Based
CPE(NASBA Category) Business Management & Organization Reviewer Wade Tetsuka, CPA
CAE (Field of Study) Strategic Management & Administration CPE/CAE Credits 1.5
Prerequisites and advance preparation needed Owners / decision makers, Sales Manager, IT or Systems Person Cost $0.00
Refund and Complaint Resolution Policy:

U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: